Innovation is about accessing the right data and extracting the right insight to drive decision making. Historically that data is gathered by hard work; smart people scouring disparate sources, building personal networks, piecing together the innovation picture like a puzzle. Much of that hard work still goes into gathering data, limiting the ability and time for talented puzzle masters to make sense of it all.
Today a revolution is underway as numerous vendors seek to drop loads of data at your door step, but often lacking the crucial curation and insight that makes that data valuable. What’s missing from the innovation marketplace is the right combination of the two: the right data plus the insight to drive the decisions you must make to thrive.
This presentation will discuss how to build an innovation data-lake that contains the data you need on demand, and how to overlay it with the insight that makes it actionable. It will discuss ways to take different sources of data, and extract value efficiently, while enabling a holistic view of technology trajectory and maturity and show examples of how the process uncovers technologies that could create new opportunity. It will show you how this data fits into the innovation process, driving more efficiency from your innovation teams and more confidence in your data-driven decisions. Finally, we will discuss how overlaying your own proprietary data can make the approach even more powerful. In the end, we aim to show how a data-driven approach can make your efforts an indispensable factor in the strategic growth of your organization.